Well, maybe he did know. But that’s not the point. The point is, ever since Pokémon got popular in the late 90s, Pokémon cards have been rising in value. In fact, one card was recently once sold for about $195,000. To put that in perspective, that’s about the price of 4 Cybertrucks (if Musk ends up releasing them), and one Tesla.
The Business Of Flipping Pokémon Cards
One might think that the business of flipping these cards would start and end with only the most vintage and rarest cards. Perhaps that would be the conventional behavior with other kinds of cards, but not Pokémon cards. Even new-in-box cards are not spared from being sold as rare collectibles.
In February, during a McDonald’s promotion, selected restaurants gave out packs of collectible cards inside happy meals to celebrate the game’s 25th anniversary. These happy meals happened to have rare, holographic variants of Pokémon’s, and before long adults had bought the entire supply up, and they were ready on the secondary market for sale.
It’s beyond obvious that the reason these cards are so coveted is that they have an extraordinarily high demand. And why do they have this demand? Pokémon is one of the most beloved games in the world, and it was an important part of the childhood of many children.
However, the game is now 25 years old. Some of those children have grown up, and some of them now have enough money to buy that little part of their childhood back.
The Pokémon Card Bubble
Despite this very sensible explanation of the increase in value of Pokémon cards, it’s still clear that we are currently in a bubble. The thing about bubbles is that they come and go. The dot-com bubble in the 90s came — with companies with only a website as a product getting valued at millions and sometimes billions of dollars — and went, with many of those companies getting sold for less than 1/100th of their valuation.
There was also the US housing bubble, the South Sea bubble, and the Japanese Real Estate and Stock bubble. All of those bubbles have come and gone, and the Pokémon bubble will also go. Sadly, the thing about bubbles is that the higher they go, the more people they take with them when they burst.
But another thing about bubbles is that you can make a great deal of money from them if you’re lucky, play safe, and know your way around a computer.
Now, the rest of this article might read like a guide to help you take advantage of a shaky economic situation. To erase your doubts, I’d like to come out clear and say yes, that’s precisely what it is.
If you want to trade Pokémon cards right, earn some money, and avoid combusting with the bubble when it all comes crashing down, here’s some advice you should probably follow.